[PLUG-TALK] Website tracking

Rich Shepard rshepard at appl-ecosys.com
Tue Nov 17 11:03:07 PST 2020


On Tue, 17 Nov 2020, John Jason Jordan wrote:

> What exactly is website tracking and why might it be harmful?

John,

>From <https://www.cookiebot.com/en/website-tracking/>:

Website tracking is an essential practice for most websites.

Quick summary

What is website tracking?

Website tracking is the activity of monitoring people’s movements, interests
and behavior on the Internet, most often through the use of cookies and
other website trackers.

Website tracking works by collecting and processing data – often personal
data – from users in order to present you with important insights into your
domain’s performance or your ad campaign’s reach.

HTH,

Rich


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